United States Air Purifier Market to grow at a CAGR of 7.17% through 2027

The growing presence of air purifiers on several online retail channels fuels the United States air purifier market through 2027.


According to TechSci Research report, United States Air Purifier Market, By Region, By Company, Forecast & Opportunities, 2017- 2027F”, the United States air purifier market is expected to register a CAGR of 7.17% in the forecast period, 2023-2027, to reach USD4750.11 million by 2027. The market is driven by the increase in the prevalence of air-borne diseases and the continuous deterioration of air quality due to growing pollution levels. Based on a study by American Lung Association, contact with harmful air pollutants can negatively harm an individual's health. It can affect an individual's cognitive capabilities, leading to dementia and other health problems. Air purifiers can help in removing harmful air contaminants and improve the air quality, which is the major reason for their high demand across the country. The government of the country is also taking the initiative to create awareness about the harmful pollutants, which is further expected to propel the market demand over the next five years. 


However, the availability of alternative options such as HVAC systems with filters may restrain the United States air purifier market growth in the forecast period.


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The United States air purifier market is segmented into filter type, end use, distribution channel, regional distribution, and competitive landscape. Based on filter type, the market is divided into HEPA + activated carbon, prefilter + HEPA, HEPA, and & others. The other segment is further fragmented into ion & ozone, electrostatic precipitator, HEPA+ activated carbon+ ion ozone. The HEPA + activated carbon segment dominated the market in 2021 and held 31.01% of the total market share. This segment is expected to grow at a CAGR of 8.02% in the forecast period. The prefilter collects bigger particles and prevents them from clogging onto the HEPA filter. The HEPA filter removes the dust and particulate matter, while the activated carbon removes the odor from the air. These two technologies complement each other and allow them for efficient air filtration and odor removal. Thus, the growing awareness about the benefits of using HEPA+ activated carbon filters is expected to witness massive demand over the forecast period.


Based on end use, the market is divided into residential/household and non-residential/commercial. Residential/household led the market in 2021 and covered 60.68% of the total market share. Increased awareness about the benefits of installing air purifiers and the rise in the per capita income of the consumers is driving the demand for air purifiers in the residential sector.


Based on distribution channel, the market is divided into direct/institutional sales, offline retail sales, and online retail sales. Direct/institutional sales dominated the market in 2021 and covered 40.15% of the overall market share. Consumers can examine and compare and make informed decisions about the purchase of air purifiers through these channels. They can also obtain discounts and ask for service requests easily by talking with the business owner. The benefits obtained while purchasing through direct/institutional sales are expected to accelerate the segment demand over the next five years.


Major market players operating in United States air purifier market are:

  • Austin Air Systems Ltd.
  • IQAir North America, Inc.
  • Blueair Inc.
  • Honeywell International, Inc.
  • Whirlpool Corporation
  • Rabbit Air
  • Sharp Electronics Corporation
  • Winix America Inc.
  • Coway USA Inc.
  • Alen Corporation


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“The presence of major market players in the region and the high competition make them adopt lucrative marketing strategies to capture the highest market share. The rise in air pollution levels and the growing awareness about the adverse effects on an individual's health are fueling the sales of air purifiers within the country. Market players are adopting online sales channels to expand their consumer base and reach remote locations. Companies like Whirlpool sell their products through e-commerce websites such as Amazon, Walmart, and e-Bay, garnering significant customer attraction. The advantages of the online channel, such as elimination of traveling costs and availability of attractive discounts on the purchase of the product, are influencing the market demand. The rise in the number of market players offering products on online channels and surge in awareness about the benefits of air purifiers among consumers is expected to propel the United States air purifier market growth till 2027", said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.


“United States Air Purifier Market By Filter Type (HEPA + Activated Carbon; Pre-Filter + HEPA; HEPA; and Others {Ion & Ozone, Electrostatic Precipitator, HEPA+ Activated Carbon+ Ion Ozone, etc.}), By End Use (Residential/Household Vs. Non-Residential/Commercial), By Distribution Channel (Direct/Institutional Sales; Offline Retail Sales; and Online Retail Sales), By Region, Competition Forecast & Opportunities, 2027F”,
 has evaluated the future growth potential of United States air purifier market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in United States air purifier market.

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  • Marco Brown
    published this page in Submit Content 2022-11-02 23:41:20 -0700

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