Expanding used car industry is driving the growth in Global Automotive ventilated seats Market in the forecast period, 2021-2025.
According to TechSci Research report, “Global Automotive Ventilated Seats Market By Technology (Standard, Powered & Heated and Massage), By Vehicle Type (Passenger Car & Commercial Vehicle), By Material (Fabric, Genuine Leather & Synthetic Leather), By Sales Channel (OEM & Aftermarket), By Region, Competition, Forecast & Opportunities, 2026”, the global automotive ventilated seats market size is expected to register an impressive CAGR of 8.06% in the forecast period, 2022-2026. The market may register the anticipated growth on the account of functional benefits the automotive ventilated seats provide. With powered seats that supports the drivers’ posture, heated seats that provide comfort in the colder weather, and massage seats that come with the functions of mild vibrations beneath the seat and backrest for the drivers suffering from orthopedic discomfort due to continued long driving are market growth aiding factors for the future growth of the global automotive ventilated seats market. Moreover, increased adoption of automotive ventilated seats in different types of vehicles, including commercial and passenger vehicles are further sustaining the growth of the market in upcoming five years.
Ventilated seats for the automotive are designed to provide enhanced comfort to the driver. These seats reduce the temperature of the seats and help in making long journeys comfortable for warmer regions, the seats are designed to lower temperature and for colder region, the seats warm up so that long hours of traveling are more convenient. Massager seats, help in making long journeys more comfortable by reducing the level of fatigue and body strain significantly.
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Global automotive ventilated seats market can be segmented based on vehicle type, and sales channel. Based on the vehicle type, the market can be classified into passenger car and commercial vehicle. Passenger car segment dominates the market and the trend is likely to continue during forecast period as well, on account of rising consumer purchasing power in the emerging economies and increasing demand for SUVs and luxury vehicles. Increasing demand for premium segment of passenger cars would contribute to the passenger car ventilated seat market.
Regionally, the market for automotive ventilated seats is gaining traction and expanding to various regions including Asia-Pacific, North America, Europe, South America and Middle East & Africa. Asia-Pacific is leading global automotive ventilated seats market owing to increase in vehicle production and sales in economies such as China and Japan. Moreover, increasing disposable income and technological advancements are further anticipated to positively influence the growth of automotive ventilated seats market in the region.
The major players operating in global automotive ventilated seats market include Lear Corporation, Adient Plc., Faurecia Services Groupe Sasu, Magna International Inc., Toyota Boshoku Corporation, Dura Automotive Systems, Gentherm, Ebm Papst Group, TS Tech Co., Ltd. Major companies are developing advanced technologies and launching new products in order to stay competitive in the market. Faurecia SA introduced concept of Active Wellness, which uses sensors and cameras to collect data on driver’s physical condition and then adjust the seats on its own.
The global automotive ventilated seats market is segmented by technology, vehicle type, material, sales channel, regional distribution, and competitional landscape. Based on technology, the market is further segmented into standard, powered & heated and massage. Standard automotive ventilated seats are anticipated to hold the largest shares of the market and assert its dominance in the consecutive five years. The market growth can be attributed to the rising demand of the passenger vehicles in the market. With decreased prices of the passenger cars, the automobile is very much affordable for the middle class population, thereby aiding the growth of the market. While the consumers are spending less on the vehicle overall, they are inclined toward employing extra expenses in modulating their vehicles and that factor is major driver for the global automotive ventilated car seats market in the next five years.
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Based on vehicle type, the market is further bifurcated into passenger cars, and commercial vehicles. Passenger cars are anticipated to hold the larger shares of the market and register maximum growth on the backbone of surge in the demand from the middle class population owing to the reduced cost. Moreover, the used cars market is also expanding globally and aiding to the growth of the global automotive ventilated seats market.
Holding major revenue shares of the global Automotive ventilated seats market some of the leading market players are Lear Corporation, Adient Plc., Faurecia Services Groupe Sasu, Magna International Inc., Toyota Boshoku Corporation, Dura Automotive Systems, Gentherm, Ebm Papst Group, TS Tech Co., Ltd., Johnson Controls, among others. The market players are actively involved in research and development of automotive ventilated seats. They are consistently working toward launching new products. The majority of market players are working in prospects of providing better supplements looking at the surge in the demand of the variants based on consumers’ requirements. New market player may step into the market with advanced products and technologically sound services. Other strategic recommendation involves partnerships and acquisitions among the players.
“Asia pacific is anticipated to be a promising future market on the backbone of growing economies like China, India, South Korea, etc. With the rising disposable income among the consumers and their demand for the advanced seating and rising demands of vehicles is aiding the growth of the market further. China is the most developing market for the future years, the government has laid off on the taxes on passenger cars and has aided the manufacturing companies with financial assistances to expand their businesses. Low cost of labor, rapid production of the vehicles, and feasible economic regulations is further supporting the market growth in the upcoming five years,” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
“Global Automotive Ventilated Seats Market By Technology (Standard, Powered & Heated and Massage), By Vehicle Type (Passenger Car & Commercial Vehicle), By Material (Fabric, Genuine Leather & Synthetic Leather), By Sales Channel (OEM & Aftermarket), By Region, Competition, Forecast & Opportunities, 2026”, has evaluated the future growth potential of global automotive ventilated seats and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in global automotive ventilated seats market.