Increase in water pollution and rapid urbanization creating demand for soft water in residential and industrial purposes are expected to support the growth of the Global Water Softener Market during the forecast period.
According to TechSci Research report, Water Softeners Market - Global Industry Size, Share, Trends, Opportunity, and Forecast. 2018–2028, the Global Water Softeners market is anticipated to register a robust growth during the forecast period, 2024-2028. A water softener or water softening system removes minerals from water to soften it. These minerals include magnesium, calcium, zinc, iron, barium, aluminum, strontium, and manganese along with other kinds of metals from the water. Removing these minerals from hard water reduces odor, taste, and overall solids. Water softeners come in a variety of shapes and sizes to fit different pipes. Water softeners are gaining popularity all over the world due to the increasing adoption of water softeners in industries such as chemicals, textiles, refineries, and food processing. Hard water not only affects equipment, but also people. In areas where hard water is a problem, people face skin problems such as itching, dry scalp, and dry skin. The reason is that we use hard water, which contains minerals that settle on the skin.
The drivers of the water softener market are water softener innovation, industrial growth, increased use of softening equipment to maintain quality, improved cleaning of fabrics, and reduced detergent consumption. Hard water significantly shortens the life of appliances such as dishwashers, coffee makers, and water heaters due to calcium and magnesium build-up. and widely used in local government applications. In addition, rapid urbanization, migration of people from villages and small towns to metropolitan areas, leading to population growth in Tier 1 and Tier 2 cities have created a need for effective water softening systems. This is forcing companies to adopt Water Softener, thereby driving the growth of the Global Water Softener Market.
Market growth is driven by increased consumer awareness of the benefits of water softening products and water softening systems, energy and cost savings, and longer life for water-dependent appliances, and centralized cities with less treated water hardness. It depends on several factors, such as water supply.
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Global Water Softener market is bifurcated based on type and end use. Based on application, the water softener market is segmented into industrial, domestic, and commercial. The industrial segment is expected to dominate the market during the forecast period. Water softeners are widely used in various industries such as food and beverage, manufacturing, chemical, oil, and gas to prevent internal corrosion of equipment and pipelines and to recycle wastewater. High concentrations of hardness-forming salts in water can lead to increased energy consumption, industrial equipment failure. Water softening systems treat hard water and make it suitable for industrial use.
Based on region, the market is bifurcated into North America, Asia, Europe, South America & MEA. During the projected period, North America is expected to be the region with the largest market share for water softening systems, owing to rapid growth in the industrial sector during the forecast period. Additionally, water softeners are required due to the high prevalence of water-borne diseases in this region. Additionally, increasing demand for multifamily housing projects and increasing consumer awareness of environmental issues such as water filtration, clean water use, and water recycling and reuse will drive the growth of the market in the region. In addition, the United States is expected to experience significant growth due to significant increases in US and Canadian investment in the chemical, pharmaceutical, food and beverage, and automotive industries. In addition, the country controls one of the safest water lines in the world. According to the Centers for Disease Control and Prevention (CDC), 80% of Americans drink tap water from municipal water systems that have been treated to meet safe drinking water standards.
Key market players in the Global Water Softener market are:
- Culligan International Co.
- Kinetico Incorporated,
- Pentair plc
- Whirlpool Corporation
- A.O. Smith Corporation
- Canature Health Technology Group Co., Ltd.
- 3M Company
- BWT Holding GmbH
- Marlo Incorporated
- EcoWater Systems LLC
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“During the forecast period, the North American region is expected to dominate the market due to increasing demand for soft water as approximately 85% of north America is having hard water which has caused awareness among the population for soft water. Industrial segment is expected to dominate the market because of application of soft water in the machinery in plants.” said, Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Global Water Softeners Market Segmented By Type (Salt Based Water Softeners, and Template Assisted Crystallization (TAC) Water Softeners), By End Use (Residential, Commercial and Industrial) By Region, Competition has evaluated the future growth potential of Water Softeners Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Water Softeners Market.
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